Comments on: What is an “Empty Leg?” http://www.planeconversations.com/2009/12/04/what-is-an-empty-leg/ Fri, 10 Feb 2012 02:56:17 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Eymeric http://www.planeconversations.com/2009/12/04/what-is-an-empty-leg/comment-page-1/#comment-221 Eymeric Thu, 10 Dec 2009 13:44:35 +0000 http://thisgreatsite.com/travel/?p=29#comment-221 LunaJets specialises in empty leg, mostly in Europe, Middle East, and Russia, but also on trans-atlantic routes with a dedicated service called LunAtlantic. Business is good! LunaJets specialises in empty leg, mostly in Europe, Middle East, and Russia, but also on trans-atlantic routes with a dedicated service called LunAtlantic. Business is good!

]]> By: Alexey Korolev http://www.planeconversations.com/2009/12/04/what-is-an-empty-leg/comment-page-1/#comment-2359 Alexey Korolev Fri, 04 Dec 2009 18:47:58 +0000 http://thisgreatsite.com/travel/?p=29#comment-2359 <span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @tweetmeme What is an “Empty Leg?” http://bit.ly/6Nft7L</span></span> RT @tweetmeme What is an “Empty Leg?” http://bit.ly/6Nft7L

]]> By: Allen Howell http://www.planeconversations.com/2009/12/04/what-is-an-empty-leg/comment-page-1/#comment-3400 Allen Howell Fri, 04 Dec 2009 17:15:45 +0000 http://thisgreatsite.com/travel/?p=29#comment-3400 <span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @tweetmeme What is an “Empty Leg?” http://bit.ly/6Nft7L Short Discussion on Empty flights in the air charter business</span></span> RT @tweetmeme What is an “Empty Leg?” http://bit.ly/6Nft7L Short Discussion on Empty flights in the air charter business

]]> By: Clint White http://www.planeconversations.com/2009/12/04/what-is-an-empty-leg/comment-page-1/#comment-168 Clint White Fri, 04 Dec 2009 15:47:18 +0000 http://thisgreatsite.com/travel/?p=29#comment-168 Having been in the fractional and charter business as a pilot for some time I can attest to the changes in technology and the use of different methods to fill "dead head" legs. Some companies have tried more efficent positioning programs to reduce the deadhead ratio to mixed results. There are obviously better ways. There is no doubt that with the power of Social Media and its ability to transmit real time information to a wide audience, that empty legs and preferred pricing can be quickly brought to large masses of qualified clients. With some charter and fractional companies the "deadhead" ratios approach 50 PERCENT, it is therefore, simply unthinkable not to market these legs in the quickest, most efficent and least expensive manner. The filling of even a small portion of these legs with revenue producing clients pays for itself several times over. Some brokers have already begun this process via Twitter, but it is still in its infancy. As people become more connected and with the advent of high speed internet capability aboard aircraft, clients will have real time information about empty legs and preferred pricing at their fingertips at any time. Clients could easily transmit legs needs to their perferred charter operator saving all money and time and of course producing revenue that would otherwise be lost. The current and future possibilities are quite exciting. Having been in the fractional and charter business as a pilot for some time I can attest to the changes in technology and the use of different methods to fill “dead head” legs. Some companies have tried more efficent positioning programs to reduce the deadhead ratio to mixed results. There are obviously better ways.

There is no doubt that with the power of Social Media and its ability to transmit real time information to a wide audience, that empty legs and preferred pricing can be quickly brought to large masses of qualified clients. With some charter and fractional companies the “deadhead” ratios approach 50 PERCENT, it is therefore, simply unthinkable not to market these legs in the quickest, most efficent and least expensive manner. The filling of even a small portion of these legs with revenue producing clients pays for itself several times over.

Some brokers have already begun this process via Twitter, but it is still in its infancy. As people become more connected and with the advent of high speed internet capability aboard aircraft, clients will have real time information about empty legs and preferred pricing at their fingertips at any time. Clients could easily transmit legs needs to their perferred charter operator saving all money and time and of course producing revenue that would otherwise be lost.

The current and future possibilities are quite exciting.

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