Plane Conversations

A vertical market (often referred to simply as a “vertical”) is a group of similar businesses and customers that engage in trade based on specific and specialized needs.  Vertical marketing can be witnessed at trade shows. Obviously, the term “vertical” has important implications for the aviation industry and I could not help myself from playing with these words.

At Social Flights, we are constantly researching methods and systems that will cause “the value game” to spin freely.  In quick review, the value game involves the 4 pillars (again, verticals) of our business plan; the operators, the travelers, hospitality industry, and the entrepreneurial community must come together around the shared aircraft.

One of the key elements is finding the skill set for hundreds of entrepreneurs “community organizers” that we will deploy to geographic areas to help fill private airplane inventory in both directions (to fill primary and empty legs). The more that we study this very important community role, the more we realize that the skill set is most dependent on knowledge of vertical (there’s that word again) markets.

Verticals

For example;  We seek to find someone with a great deal of knowledge of the national wedding planner industry who can access the data from all wedding planners and combine it with the data from the Social Flights Network.  Our algorithms will determine matches and the community organizer will create the flights.  Similar Verticals include Life event, holiday, and funeral Industry.

Professional Event:  We also seek people with strong ties to a University where we could locate aircraft to suit predictable needs such as alumni weekend, spring break, intercollegiate tournaments, academic recruitment, and vip lecturers.  The person who can manage this type of relationship can earn a significant amount of revenue on a residual basis for managing and maintaining the relationship.  Similar verticals would include professional events, industry events, and retreats.

Corporate Travel Vertical: More and more companies are looking for ways to save costs on jet ownership while also avoiding the commercial aviation system.  When we look at the data, a significant proportion of travel is going to the same places; i.e., remote offices, branches, production facilities or meeting long term customers and sources.  A person who is familiar with the travel needs of corporations can make an extraordinary income with Social Flights.

So let this be a call to action for entrepreneurs and travelers alike.  Look at your network.  Do you command respect and influence in your vertical?  Are you looking for a way to earn residual income for your social, creative, and intellectual knowledge assets?  Are you good with numbers and can you spot the arbitrage opportunities in raw data?  Then maybe you should consider an affiliate relationship or franchise ownership with Social Flights.

After all, the opportunities are…well….vertical.

Social Flights is featuring this property sharing opportunity from AirBnB.com and it’s owner to present a unique way to visit the Olympic Peninsula and the Olympic National Park in the State of Washington. This is the first time we’ve done this because it is a great way to demonstrate the versatility of Private Social Travel.

Cinnamon Bear Cabin is walking distance to the (semi) private and uncrowded Lake Cushman Golf Course and within a few miles of three amazing bodies of water; Lake Cushman, Lake Kokanee, and the Hood Canal (actually a Fjord remnant of the ice ages).  Hood Canal is known for crystal clear saltwater scuba diving, crabbing, clam digging and seasonal salmon fishing.  Lake Cushman is a 4000 acre  glacier fed lake at the foot of 7000 ft mount Washington in the Olympic Range.  Lake Kokanee sits below the Lake Cushman dam and offers a serene  trout fishing experience through its meandering canyons.

The nearest commercial airport is 2 hours away, but Social Flights can bring you and your group directly into Sanderson Field in a private aircraft from anywhere in the US, less than 15 minutes from this very special location where you will pick up your car, keys, and license for fun and adventure.

Olympic National Park is comprised of nearly 1 million acres of the Olympic Mountain range. The Olympics literally halted the glaciers that carved the surrounding geography many thousands of years ago and are now home to unique species and wildlife ecosystems.  The ONP is one of the last remaining temperate rain forests in the World with ancient old growth featuring trees of astonishing size.  Yes we all know of the great sequoias of California, but Imagine cedars, douglas firs, sitka spruce, and hemlock trees 15 ft in diameter and up to 300 feet tall.

Indian heritage is alive and dominant in several areas offering cultural and recreational opportunities found nowhere else.  You can also visit Lake Quinault, The Western shores, and many hot spring locations all easily accessible from Cinnamon Bear Cabin.  In the Northern portion of ONP, you’ll find crystal clear Crescent Lake - a body of water so rare and so old that it’s the home of some species of fishes that exist nowhere else on Earth. Crescent Lake is called a “National Treasure” with 5 stars on TripAdvisor.com

Hiking, camping, Kayaking, festivals, casinos, local artisans, scuba diving, golfing, fishing, sky diving, are all abundant in the Olympic Peninsula.  What you will not find are crowds, tourist traps, tourist crime, pollution, blight, traffic, and harassment.  The Olympic Peninsula has one of the lowest population densities in the US. Local prices are local prices and not tourist prices.  Cinnamon Bear Cabin is perfect for people who want to experience the best of the Pacific Northwest without needing a vacation from their vacation afterwards.

The choice is yours, you can navigate the Gauntlet of the travel industry whose sole purpose is to drive revenue, add fees, sell advertising impressions, waste your time, and reach into your wallet at every fork and bend  on the roads most traveled. Or, you can go for a private experience with all the cherished memories that you expect for your time and money at a cost that is comparable to anything that the commercial travel “processing” industry has to offer. It’s about a colors of time for your money, not the colors of money for your time. You live once, make it count